Most small to midsize service businesses hit a ceiling—not for lack of effort, but because they’re juggling outdated systems, unclear marketing strategies, and fragmented sales processes. Growth feels complex, unpredictable, and often out of reach.
At FFP Consulting, we simplify that complexity.
We help businesses align the right technology, streamline sales, and craft practical marketing strategies—so you can do more with less, without losing what makes you unique. With a mix of hands-on support and strategic clarity, we equip you to attract customers, improve operations, and grow sustainably.
Ready to get unstuck?
Meet our Founder & CEO
Bryon Wesley

I started FFP Consulting—short for Forever for Progress—because I’ve seen too many passionate business owners hit a wall. Not because they lack hustle or heart, but because they’re stuck juggling outdated systems, unclear marketing, and disconnected sales efforts. Growth starts to feel confusing and out of reach.
After years in corporate transformation and tech startups, I noticed a gap. Small businesses aren’t failing from a lack of effort—they’re operating without access to the tools, systems, and clarity that larger companies take for granted. I saw this firsthand while helping my wife launch her business.
The turning point wasn’t her drive—it was knowing how to use the right tools to scale.
That experience changed everything for me. I realized I didn’t want to keep building success for companies that already had every advantage. I wanted to help the dreamers, the builders, the local legends in the making.
At FFP, we offer practical, professional consulting rooted in heart, humility, and hustle. We simplify complexity so you can focus on what you do best—and finally grow your business with confidence.
Let’s build something lasting, together.
— Bryon Wesley, Founder & CEO
Career summary



Small Business Champion
Built and scaled FFP Consulting to help small-midsize businesses thrive, providing clear, customized strategies for customer acquisition, marketing execution, and operational innovation.


Startup Accelerator
Blended leadership and hands-on execution as Co-Founder of Triple C Athletics, designing systems, marketing strategy, and pricing models to drive growth for a youth athletics organization.


Strategy Expert
Guided 30+ early-stage SaaS companies at JJELLYFISH Consulting, refining their go-to-market strategies and revenue operations—culminating in the firm’s acquisition by State Affairs.


Revenue Growth
Drove a 169% increase in annual recurring revenue (ARR) at NextPlay, where he led sales and go-to-market efforts—resulting in its acquisition by leading sports tech platform Teamworks. Previously led national expansion as VP of Sales at Edge Fitness Clubs, generating $61M in revenue and a 29% YoY increase in membership across 30+ locations.